Why should you read? In a rush, what should I have for lunch? … Hmm … You see the sandwich section. Low cost offers … Yes please… You grab a filling sandwich. You sneak a chocolate bar into your basket … You then pause … Coffee? Pepsi? How about a smoothie? … But which one? You stare into the spectrum of colour … How will I decide … Read this first!
Weight loss rating – Medium
Good
“Competitive cost”.
“Eco-friendly brand message”.
“Natural smell”.
“Natural taste”.
“Pleasant and persistent aftertaste”.
“Pleasant moderate tang”.
“Pleasant medium sweetness”.
“Well balanced”.
Bad
“Formal and bland packaging”.
“Backstory inconsistent with branding”.
“Fairly weak smell”.
“Thin mouthfeel”.
“Weak to moderate flavour strength”.
“Lacking character and USP”.
“Harshness in taste and texture”.
“Not session-able”.
Introduction
Previously reviewed Innocent smoothies:
13 Innocent smoothies we’ve reviewed (scores/10) are listed here:
Energise 9.00, Invigorate 8.75, Berry set go 6.25, Tropical defence 7.75, Berry light 8.75, Bolt from the blue 9.00, Berry protein 8.50, Mangoes, Passion fruits, Apples 7.50, Strawberries and bananas 7.00, Wonder green 6.00, Guavas, pineapple, apple 8.25, Blue spark 8.75, and Blueberries, Peaches & Apples 8.5 (See similar articles below).
It’s Friday everyone! … I hope you all have an amazing weekend.
Today we review number 14 (Innocent Revitalise) …
Price
This 300ml smoothie was purchased from Sainsbury’s in December 2022 for £2 (66p per 100ml), as part of a £3.50 meal deal. Whilst this was slightly cheaper than Berry light, and Energise, both costing (67p per 100ml), It was a little more expensive than Innocent Guavas, pineapples, apples which was 52.6p per 100ml and far more expensive than Blueberries, Peaches & Apples which only cost 22p per 100ml which was also purchased from Sainsbury’s. Overall it’s therefore competitive compared to similar drinks.
Bottle and Branding
The bottle label and fluid colour as a collective, appeared quite formal. This was inconsistent with the slightly humorous and friendly brand message. I’d suggest the colour scheme also was a little bland, not standing out amongst other drinks from the range. It also was more “feminine” in terms of the colours selected stereotype, which may deter some male consumers. That said, the colours didn’t clash, and the bottle didn’t provide an undesirable, or offensive appearance.
Similar to other Innocent smoothies, I liked the sustainability and health conscious brand message, which was communicated well here through the label, highlighting immune system benefits, as well as ingredient list, which contain nutrients to elicit such benefits. It mentions the sustainability message on the bottle, supporting it with recyclable packaging.
Health benefits Main fruits (300ml)
Apple (1)
Apple is the most abundant fruit here, which is low in vitamins and minerals, but compensates with it’s high antioxidant and fibre content, which slows sugar absorption, increasing feelings of fullness, and improving digestion. The antioxidants are also beneficial for blood sugar control and heart health.
Pear (¾)
Pear is rich in copper, which plays a vital role in the immune system, helping reduce inflammation (Wartenberg, 2019).
Blackcurrant (14.5)
Blackcurrants contain 4 times the vitamin C in oranges. Vitamin C helps your body produce connective tissues, assisting wound healing.
Weight loss (Brown, 2018)
Calculation used = (Grams per 100ml weight loss friendly ingredients – 100ml %2000 daily calories)
Innocent Revitalise Stats
Calories per 100ml = 47 cals
Fibre per 100ml = 1.3g
Protein per 100ml = 0.4g
Innocent range comparison
Innocent Revitalise therefore contained a total of 1.7g total weight loss friendly ingredients per 100ml. This was more than Blueberries, Peaches and Apples which contained 1.5g per 100ml, because it had more fibre, and the same protein per 100ml. It was also more weight loss friendly than Blue Spark, which had only 1.3g weight loss friendly ingredients per 100ml.
It wasn’t quite as weight loss friendly as Guavas, Pineapples, Apples which had 1.1g per 100ml fibre, but 1.0g per 100ml Protein, making a total of 2.1g per 100ml weight loss friendly ingredients.
Energy content
Innocent Revitalise had 47 calories per 100ml. This was less than Blueberries, Peaches & Apples which contained 53 calories per 100ml, and Guavas, Pineapples, Apples, at 56 calories per 100ml.
This meant Innocent Revitalise provided 47/2000= 2.35% Adult Daily calorie requirement per 100ml.
Weight loss rating – Medium
Smell
The scent emerged as a natural, and fairly weak aroma. It didn’t last well, and certainly wasn’t complex. It reminded me of time spent in my grandparents’ garden, when tasting the blackcurrants. Based on the main ingredients of the drink, this wasn’t surprising.
Taste
The taste was immediately evident of natural blackcurrant, with moderate tang emerging quickly, yet not dominating. Flavour wasn’t strong enough for me, at weak to moderate and certainly not full, which appeared due to the thin mouthfeel. Sweetness wasn’t apparent however since acidity didn’t overpower this suggests it was probably masked by the natural fruity taste of the blackcurrant. I’d suggest that sweetness was medium in strength therefore so was at a good level to keep the drink well balanced.
Disappointingly, the only flavour elements that were apparent, were that of blackcurrant. This suggests the drink was a little one-dimensional, and the proportions of the fruit were not correct to enable all to be noticeable. The drink therefore lacked character and uniqueness.
The drink seemed a little harsh in both taste and texture with several bits apparent in the teeth and the acidity providing some bite in the taste. A smoother texture may have helped iron it out, creating a more enjoyable experience.
The aftertaste lasts well as a natural tang. It is therefore pleasant. The drink was too filling, to be session-able.
Summary
“Thin, harsh, and no uniqueness”.
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Sources
Brown, M.J. (2018) 8 Health Benefits of Guava Fruit and Leaves. Available at: https://www.healthline.com/nutrition/8-benefits-of-guavas. [Accessed: 14th September 2022].
Morris, R. (2017) 6 Health Benefits of Black Currant. Available at: 6 Health Benefits of Black Currant (healthline.com) [Accessed: 4th December 2022]
Wartenberg, L. (2019) ‘Health and Nutrition Benefits of Pears’. Available at: https://www.healthline.com/nutrition/benefits-of-pears (Accessed: 13th November 2022).
Food for Thought
1) State 1 thing you liked about the article above, in the comments section below.
2) State 1 thing you would like improved, in the comments section below.
3) State 1 thing you would like to see in future articles.
4) Consider 1 relatable experience that the words above remind you of.
5) Have you tried the smoothie above?
6) If you could change 1 thing about the product above, what would it be?
7) What is your favourite smoothie?
8) Why is that your favourite?
Closing statement
Reaseaorg blog is working on its content to enhance viewer experience. Over the previous few years, we’ve been gaining momentum until recently, and are currently looking at ways to continue to improve blog user experience.
We deeply thank all 123 of our followers, especially those who are still reading at this point in this article. You really do shape our content, and maintain our focus on producing content which appeals to our audience. Based on WordPress insights, we’ve learnt that certain types of product reviews are most popular, and our movie reviews are in need of the greatest modification to enhance viewing statistics. We are currently posting less movie reviews for this reason.
Please feel free to advertise related content in the comments below, but all I ask is that you please be respectful. I have had some comments in the previous few months, which have gone against the spirit of my blog.
That is to be a friendly place for fans of Horror, Movies, Drinks, and Adventures, and particularly those who are interested in writing or reading engaging content.
It’s not a place for those who posted links of an explicit nature, reducing visibility of helpful comments, providing insight for my future blog writing.
I thank all of those who have liked my articles, but I won’t ask you to press like on any of my content, unless you do actually like it, as it helps me to gather further accurate information about the types of articles you, the reader, actually would like to see moving forward.
Please comment below with ideas for future content, or any thoughts not covered by the points outlined above.
I will continue to post this statement on articles to come, to ensure optimal visibility for viewers. A big thank you to Neil Patel, for producing a helpful video on search engine optimisation (SEO), to assist my content popularity. I hope it helps anyone else who has content online to get their voice heard, be it through writing or video, or other creative forms of expression online.
Based on insights gained, I have increased my blog content article length, introduced a “food for thought” section to encourage creator-viewer engagement, introduced a “why you should read” tag-line under each article title, added a closing statement which will be used on future articles for the same purpose of updating you on how the blog’s progressing, and increased content from my critical eye.
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Invigorate smoothie (8.75/10) – “Good branding, good flavour”. – Reasonedandseasoned (reasea.org)
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Photo edits: Reasea.org
Photo credits Reasea.org
Tags: smoothie, review, Sainsbury’s, Innocent, Revitalise, Raspberry, cranberry, pomegranate, apple, vitamins, immunity, banana-free, super-smoothie, vegan, 300ml, Trojan, weight loss, health, fruits, Reaseaorg, Reasonedandseasoned, blogging, lifestyle, innocent-smoothie, innocentsmoothie, nutrition, popularposts
Tags 2: smoothie, review, Sainsbury’s, Innocent, Revitalise, Raspberry, cranberry, pomegranate, apple, vitamins, immunity, banana-free, super-smoothie, vegan, 300ml, Trojan, weight loss, health, fruits, Reaseaorg, Reasonedandseasoned, blogging, lifestyle, innocent-smoothie, innocentsmoothie, nutrition, popularposts
Word counter: 1910 words
Reasonedandseasoned 
Not too bad but not great either. Looks pretty good though.
LikeLiked by 2 people
Yes, natural and reasonably priced, but didn’t have that distinctive aspect which makes you truly enjoy a smoothie. Thanks so much for reading and supporting the blog 🙂
LikeLiked by 1 person
My pleasure 🙂
LikeLiked by 1 person
It’s a pity they don’t sell these in Europe, I never saw a bottle like that before.
LikeLiked by 1 person
They do in Sainsbury’s U.K., but I don’t know about continental Europe …
LikeLike
I don’t think I would pick it up based on the packaging. It looks boring lol.
LikeLiked by 1 person